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Roofer's Coffee Shop and ASTEC: Top 10 Steps to Walk More Roofs in 2021
Join ASTEC’s Kyle Ziebarth and Roofer’s Coffee Shop’s Heidi Ellsworth for their top 10 steps to walking more roofs in 2021. With the unique chemistry of ASTEC’s liquid applied roofing systems and lead generation strategies for our partner contractors as well as Heidi’s tips for marketing your contracting business, attendees will come away from this webinar with some great strategies for growing your business. During this hour webinar, you’ll learn about the value that an ASTEC partnership brings and how you can take advantage of our lead generating process too!

Dec 10, 2020 12:00 PM in Eastern Time (US and Canada)

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Heidi J. Ellsworth
Partner @Roofer's Coffee Shop
Heidi J. Ellsworth has worked in the roofing industry since 1993 and has held positions with Malarkey Roofing, Carlisle Construction Materials and EagleView Technologies. She is currently a partner with RoofersCoffeeShop® and owner of HJE Consulting. Working with both RoofersCoffeeShop and HJE Consulting, she can focus on supporting overall marketing strategies, sales success and content development for companies and associations within the roofing industry. With a passion for networking and win-win scenarios, she continues to provide consulting and progressive digital advertising opportunities for companies and associations building strong collaborations for business profitability and success.
Kyle Ziebarth
Lead Generation Manager @ICP Building Solutions Group
Kyle has held a wide range of sales and marketing positions over the last decade, primarily with ASTEC Re-Ply Roofing, a provider premium fluid-applied roofing systems. Innovative Chemical Products, a specialty chemical manufacturer in North America that provides coatings, adhesives and sealants globally, acquired ASTEC in 2019. In his current role, Kyle manages cross-channel, multi-brand direct marketing efforts for ICP's Building Solutions Group. He and his team of channel and/or brand specialists operate with the stated goal of generating qualified and quality leads to drive sales for ICP and the company's contractor and distribution partners.